Archive for October, 2007

4-hour work week

Here’s a rare chance to get a blow-by-blow, behind the scenes peek at one of this year’s biggest, mainstream launches…Tim Ferriss’ “4-Hour Work Week” book. (Plus do tremendous good at the same time. I’ll explain more in a
minute.)

Tim launched his blockbuster “4-Hour Workweek” (4HWW) book using solely social media such as blogs and Digg. The best part? He didn’t know a thing about blogs when he started, and it cost next to nothing.

The shocking results…

It hit the NY Times and Wall Street Journal the first week on sale and was simultaneously #1 on NY Times, Wall Street Journal, and Business Week. It has now been on the lists for 6 months straight and has sold into 23 languages(!) with no signs of slowing…

Side note: I listed “4HWW” as one of my Top-Ten books for successful entrepreneurs:

http://www.internetlifestyle.com/blog/?p=235

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So how’d he do it?

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For the first time ever, I’ll be getting Tim to go into detail for 90 minutes on exactly what he did to make the “4HWW” a mega-bestseller.

Mark this date & time: November 13, 2007 at 8 pm, ET is a special one-time event

This insider information will only be revealed once live and there no plans to make the recording available later on. So the only way to get these insider secrets is make plans to join us live. Here are just a few of the topics we’ll be covering:

* How he launched 4HWW to #1 on the NY Times, Wall Street Journal, and Business Week… without paid advertising or PR.

* The unlikely story behind the “The 4-Hour Workweek”

title — how to create and pick names in a social media world

* How to create buzz and turn it into primetime TV — what are the differences between “buzz” and “pitching” on a national level?

* How do you find influencers? Launching products with the support of social media and web 2.0 “sneezers”

* The new world of “micro-serialization” for bloggers and traditional PR

* How to test business concepts for less than $100 in less than a week, so you can roll out only the homeruns

* How to create controversy and die-hard supporters… as well as facilitate “connectors”. * How to empower early adopters to create a cultural phenomenon.

* How to combine niche marketing with mass marketing for twice the effect of either alone — the biggest mistakes, and the details of doing it right for launching a “surround” effect.

* How to outsource marketing and launch preparation for $4 an hour. How to NOT monetize your audience for long-term options and greater power.

* And much more I’ll squeeze out of him since I’m personally interviewing him.

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Okay the big question is…

“Now why would Tim share this?”

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One reason - it’s for charity. All registration money goes to LitLiberation.org and helping US public school students.

Tim is very passionate about this charity and has been working on some big donation goals with them.

Line space is very limited, as we will be taking questions at the end, so I encourage you to sign up now before we cut off registration. (The previous call I did with Tim were completely over booked - I had 1873 people trying to get on.)

* Please Pay Careful Attention Here *

To sign up for this one-time event, please go to PayPal.com (you can use your credit cards to pay) and send

$125 to timothy-at-brainquicken.com. This is a manual process and you will receive the private access code for the call on November 13th at 8 PM, ET. (Note: Neither Tim nor I make a dime off this - the entire registration fee goes to Lit Liberation)

Once again, this will be a one-time event and there are no plans to make a recording available afterwards. Also, we might increase the price as space gets limited. Call-in info will come via e-mail prior to November 13th, and we’ll post a “FULL” notice on this page when we cut off registration.

Jump on this before you miss it. It’s not often that you get a peek under the hood of one of the most successful product launches of 2007!

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Heartwork How To Get What You Really, Really Want?

Heartwork: How To Get What You Really, Really Want” by Dale Goldstein, LCSW. Heartwork is a well written and easy to read guide to awakening one’s heart, mind, and spirit. The essence of Dale’s nearly forty years of inner work and twenty-five years of teaching, Heartwork provides the reader with a thoughtful and thorough sequence of experiential exercises that takes one on a journey of personal transformation. Unlike most books on the subject, Heartwork outlines a course in attaining spiritual awareness by working through (as opposed to around) the deep emotional layers of consciousness. Because the techniques are simple and direct, and because they allow readers to go as deep as they desire, Heartwork appeals to those who are just now beginning to delve into personal and spiritual growth as well as to those who are already on a spiritual path that they wish to enrich.

The book is a work of art, including vivid, evocative illustrations, MP3 audio guided experiential processes, beautiful music for “unwinding” the body/mind, inspiring quotes and stirring poetry, and dozens of poignant personal stories written by people who have used Heartwork to transform their lives in profound ways. It is a veritable feast for the eyes, ears, heart, mind, viscera and soul!

Heartwork has received praise from prominent people like Stephen Levine and Christine Northrup, M.D. And the president of the Association for Spirituality and Psychotherapy, Kenneth Porter, M.D., said: “This amazing and ground-breaking book by psychotherapist Dale Goldstein distills a lifetime of brilliant wisdom into a deeply moving and loving manual for profound spiritual transformation. Far and away the best book on personal transformation I have ever read. Read this book and you will never be the same.”

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